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Final Warning: Jazz Owner Tells Fans To Behave Themselves After Westbrook Incident

We’ve already spent time this week discussing the poor conduct of some fans and the implications of their actions at sporting events.

There was the guy in New York who heckled James Dolan, the owner of the New York Knicks and New York Rangers. And in two separate instances last week, soccer fans in Great Britain raced onto the pitch to physically attack players.

Now we need to take it one step further.

In Salt Lake City earlier this week, something just as awful took place in an NBA game between the Utah Jazz and Oklahoma City Thunder.

A shouting match ensued between a Jazz fan, Shane Keisel, and his wife, and Thunder guard Russell Westbrook that quickly escalated into a potentially incendiary situation.

Apparently, it started innocently enough when Keisel asked Westbrook why he was icing his knees when he was on the bench. Westbrook told Keisel he usually uses a heating pad. And then it all got out of control.

In a video that went viral this week, Westbrook can be seen yelling “I’ll f— you up,” as he was looking into the crowd from the end of the Thunder bench. “I swear to God, I’ll f— you up. You and your wife. I’ll f— you up.”

What apparently took Westbrook over the edge was Keisel’s comment that he should “Get on your knees like you’re used to.” Westbrook said after the game he considered it disrespectful and racially motivated.

According to The Athletic, Keisel told a television station in Salt Lake City he thought he and Westbrook were joshing each other, that Westbrook was even smiling at one point and that he never swore at him.

Thunder guard Raymond Felton, who was standing near Westbrook at the time, countered Keisel’s explanation, saying he did tell Westbrook to get on his knees.

Regardless, Jazz security acted swiftly, descending on Keisel, and the team announced it had issued him a lifetime ban. But Keisel was not the only one punished. The NBA fined Westbrook $25,000 for the way he responded to the taunting. Kevin Durant was also fined for a similar incident this season.

In the wake of it all, something very interesting happened Thursday before the Jazz played the Minnesota Lynx. Jazz owner Gail Miller spoke to the crowd for nearly four minutes, explaining the organization would not tolerate further unruliness at their games.

SALT LAKE CITY, UT - DECEMBER 25: Gail Miller owner and Chairman of the Board of the Utah Jazz walks to her seat before the start of their game against the Portland Trail Blazers at the Vivint Smart Home Arena on December 25, 2018 in Salt Lake City , Utah. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Chris Gardner/Getty Images)

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“I am extremely disappointed that one of our quote ‘fans’ conducted himself in such a way as to offend not only a guest in our arena, but also me personally, my family, our organization, the community, our players and you, as the best fans in the NBA,” Miller said.

“This should never happen. We are not a racist community. We believe in treating people with courtesy and respect as human beings. From time to time, individual fans exhibit poor behavior and forget their manners and disrespect players on other teams. When that happens, I want you to jump up and shout ‘stop.’ We have a code of conduct in this arena. It will be strictly enforced.

“Other teams are not our enemies. They are our competition. Competition is a good thing. It allows players to showcase their talents, and it allows fans to encourage, appreciate, cheer for and enjoy those who share their talents with us.”

Before the game, Miller circulated an email to fans reminding them of what their responsibilities were if such an incident repeated itself.

“We do not permit hate speech, racism, sexism or homophobia,” the email said. “We also do not allow disruptive behavior, including bullying, foul or abusive language, or obscene gestures. Violators may be subject to ejection and other penalties, including a lifetime ban.”

This is the first time we can recall an owner talking directly to a fan base about disorderly conduct. It’s not unusual for public address announcers to remind fans to calm down if they start throwing things on the field or fights break out on a huge scale in stadiums and arenas.

Aware this is not the first time something like this has happened in her arena involving Westbrook, Miller is obviously concerned about the reputation of her organization. An incident like this can further cast a negative light among players who come to town and bring heat from the league, which might feel not enough is being done to deal with fan behavior.

“Every time I come here it’s a lot of disrespectful things that’s said,” Westbrook added after the game.

“As for beating up his wife, I’ve never put my hand on a woman, never will. I’ve never been (involved in) any domestic violence before, never have before. But once he said the comment, his wife repeated it, the same thing to me as well. So that’s kind of how that started out.”

After the game we found out the Jazz were aware of simmering tension between Westbrook and their fans.

“I just think there’s got to be something done,” Westbrook said. “There’s got to be some consequences for those type of people that come to the game just to say and do whatever they want to say. I don’t think it’s fair to the players. Not just to me, but I don’t think it’s fair to the players.”

In last season’s first-round playoff series between the teams, which the Jazz won in six games,  a fan shouted down Westbrook as he left the floor at halftime of the final game. After it was done, he slapped away a cellphone from the hand of another fan sitting courtside.

“I don’t confront fans, fans confront me,” Westbrook said after last season’s incident. “Here in Utah, man, a lot of disrespectful, vulgar things are said to the players here with these fans. It’s truly disrespectful. (They) talk about your families, your kids. It’s just a disrespect to the game and I think it’s something that needs to be brought up.

“I’m tired of just going out and playing and letting fans say what the hell they want to say. I’m not with that. If I was on the street, they wouldn’t just come up to me and say anything crazy, because I don’t play that (expletive).”